Welcome to Ruthie Belle
Ruthie Belle is built on a simple idea: our industry deserves better than guesswork. Better education, better products, better standards, and better outcomes.
If that’s how you like to work too, you’ll feel at home here.
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Would you like to purchase Ruthie Belle products at wholesale pricing for use in your salon or for retail resale? Apply for a wholesale account to access professional pricing and ordering.
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Cysteamine Lash Lift Online Course
News
Ultimate Guide to Lash & Brow Artistry
Powder Lift: Built for Korean, Glueless, and Hybrid Lash Lifting
Powder Lift viscosity controller guide: how to mix with Step 1/2 for Korean, Glueless and Hybrid technique.
Read moreKorean Lash Lift Step-by-Step Guide
An in-depth, step-by-step Korean Lash Lift guide with insider tips.
Read moreHow Lash Serums Affect Lamination Treatments
How peptide, EGF, and prostaglandin serums alter lash cuticle, cortex, and porosity, affecting Step 1 of lash lifting and the processing times you should use.
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